Ernst & Young
Embedding the Values Statement was a Change Management programme lead by me that lasted several years. One of the activities was the development and publication of the Corporate Story of Ernst & Young. I ensured research was done by interviewing people in and outside the company. This resulted in an analysis which formed the basis for the story. The next step was to have the concept developed and the story written. The result is a beautiful book called ‘A firm with character’. It shows who Ernst & Young is and what it stands for.